商务英语读写教程4
商务英语读写教程4
图书信息
出版社: 机械工业出版社; 第1版 (2009年5月1日)
丛书名: 新时代大学商务英语系列教材
平装: 370页
正文语种: 简体中文, 英语
开本: 16
ISBN: 9787111255871
条形码: 9787111255871
尺寸: 24.8 x 18.6 x 1.8 cm
重量: 680 g
内容简介
《商务英语读写教程》内容为：伴随着经济全球化和我国经济国际化的进程，国内外大中型企业、跨国公司等对既懂商务又会英语的复合型人才的需求与日俱增，这也促进了我国高等教育商务英语专业的快速发展。目前，全国有700多所高等院校开设了外贸英语、商务英语等课程，工商管理、金融等商科专业也都开设了以商务为核心内容的英语课程，部分院校甚至设立了商务英语专业。近几年来，全国性的商务英语教学、学术研讨会频频召开。我国国际商务的快速发展、人才市场对商务英语人才的强劲需求以及外语就业市场人才多元化推动了英语专业的教学改革和教材建设，各院校都迫切需要一套能体现商务特色与人才培养规格相适应的新教材，以改变英语教材与人才培养和需求不相适应的状况。
目录
序
前言
Unit 1 The World Trade Organization
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit 2 Doha Trade Talks
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speal6ng Skills
Translation Drills
Writing Drills
Unit 3 Why“Fair”Trade Is a Bad Deal for Poorest Farmers
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit 4 Internation Trade Negotiation
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit 5 Dumping&Anti-dumping
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit 6 Debate on Auti-dumping
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit 7 Import and Export
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Translation Drills
Writing Drills
Unit8 Business Negotiation
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit9 International Trade and Logistics: A Million-Job Economic Strategy
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit10 Impfications of China and the WTO for the Logistics Industry
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit11 UPS: Logistical Management of Distribution Networks
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit12 Why FedEx Is Gaining Ground?
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit13 UPS & FedEx Compete to Deliver
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit14 The eBay School of Business
Objectives
Listening
Reading
Vocabulary Drills
Grammar Focus
Speaking Skills
Translation Drills
Writing Drills
Unit 15 Filling Pantries Without a Middleman
Unit 16 The Economy:Why so Gloomy?
Appendix 1 Transcripts for Listening
Appendix 2 Answer Keys for Listening
Appendix 3 Answer Keys for Listening
Appendix 4 Answer Keys Grammar Focua
Appendix 5 Reference Version for Translation Drills
Appendix 6 Reference Version for Writing Assignment
Appendix 7 Vocabulary
Appendix 8 Notes